EXPERT INTERVIEWS
Ray Ellingsen
on key items to think about in development, and the legal and budgeting and planning that go into it.
Jeffrey Hardy
on how the screenplay is almost never completely ready, and items to think about when realizing work still needs to be done and how the development process aids that immeasurably.
Ray Ellingsen
on how talent is important, but the right talent for your film and budget and market are very important. As well, honest talk about how your budget crucially needs to fit in with the film, the talents and the market.
Ray Ellingsen
talks about how to plan in the front end for a crew that puts you in line with financiers, with a completion bond, with a proper director, with a well-edited film, and so on, all to get you to distribution.
Ray Ellingsen
talks about how key vendors integrate across the project, particularly commenting on the marketing and social media folks who work with us.
Jeffrey Hardy
explains how he segments audiences, by age, gender and so on, and matches that to the US Census to get target sizes, and then how that meshes and is enhanced by the marketing folks and social media gurus.
Nancy Fulton of Nancy Fulton Meetups interviews Ray Ellingsen as Ray discusses the importance of proper Analytics in the development process.
Nancy Fulton of Nancy Fulton Meetups interviews Ray Ellingsen as Ray discusses the development process, and its relationship to differing financing vehicles, financing partners and strategies.
Nancy Fulton of Nancy Fulton Meetups interviews Ray Ellingsen as Ray discusses the elements of the development process at MPMG.
Nancy Fulton of Nancy Fulton Meetups interviews Ray Ellingsen as Ray discusses casting in the development process at MPMG.
Nancy Fulton of Nancy Fulton Meetups interviews Ray Ellingsen as Ray discusses why private equity is “expensive,” and further on risk and how financing (including deficit-financing of serial content) and strategy are inter-related.
Nancy Fulton of Nancy Fulton Meetups interviews Ray Ellingsen as Ray discusses costs of development, how features and episodic have reasonably similar development costs. He also discusses film budgets and above the line (particularly producers’) fees and how they are necessary to success.
Nancy Fulton of Nancy Fulton Meetups interviews Jeffrey Hardy and Ray Ellingsen on Audience Analysis, Financial Analysis and analytics overall.
Nancy Fulton of Nancy Fulton Meetups interviews Chris Helton and Ray Ellingsen on How Debt and Equity Financing Work.
Nancy Fulton of Nancy Fulton Meetups interviews Chris Helton and Ray Ellingsen on Development Costs, how to think about them.
Nancy Fulton of Nancy Fulton Meetups interviews Chris Helton and Ray Ellingsen take a deeper dive into Development Costs in relation to an SBA Loan for production and other key funding methods.
Nancy Fulton of Nancy Fulton Meetups interviews Chris Helton discusses SBA parameters and costs.
Nancy Fulton of Nancy Fulton Meetups interviews Chris Helton discusses Loan Guarantors.
Nancy Fulton of Nancy Fulton Meetups interviews Chris Helton discusses Tax Rebates and Incentives and how they accrue to Loan Guarantors (pt. 1 of 3).
Nancy Fulton of Nancy Fulton Meetups interviews Chris Helton discusses Tax Rebates and Incentives and how they accrue to Loan Guarantors (pt. 2 of 3).
Nancy Fulton of Nancy Fulton Meetups interviews Chris Helton discusses Tax Rebates and Incentives and how they accrue to Loan Guarantors (pt. 3 of 3).
Nancy Fulton of Nancy Fulton Meetups interviews Michael Praver on how he got into film funding, and why people come to him for development funding. (pt. 1 of 3).
Nancy Fulton of Nancy Fulton Meetups interviews Michael Praver on how to think about debt financing through SBA, compared to credit cards, personal bank loans. (pt. 2 of 3).
Nancy Fulton of Nancy Fulton Meetups interviews Michael Praver on using personal loans for film development expenses and company credit.
Questions are the root of all answers.
Don’t Be Shy!